Email Marketing Real Estate Agents List – HOW TO BUILD AN EMAIL LIST FROM SCRATCH (TO 15,000+ EMAIL SUBS!)
I’m mostly likely to show you step by step just how you can build your email list from square one. Last Wednesday, Facebook, Instagram, and WhatsApp all closed down across the world. Email marketing real estate agents list.
Luckily those platforms were just shut down for a day, yet I believe that that day alone functions as a huge suggestion to a great deal of local business owner and content creators of the significance of having an email list.
Email marketing real estate agents list. And the reason having an email list is so essential, and also I stated it in this video right here, is that day social media sites can quickly shut down. And when that happens as well as you do not have an email list, that implies that you will certainly shed all contact with every one of your followers, your customers, your clients, your audience, and so forth and so forth.
Essentially, if you do not have an email list as well as you do not have a back-up prepare for when social media sites comes falling apart down eventually, if that happens, then you essentially take the chance of losing it all. Email marketing real estate agents list. Also in my business while I’m developing content and also while I’m aiding my clients, I’m still building my email list.
Today in my business I have more than 15,000 individuals on my list, which’s why in today’s video I truly want to teach you step by step how you can build an email list from the ground up so that you can protect on your own as well as your business in case social media does not last permanently.
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So, if you’re interested in finding out just how, after that keep watching. Email marketing real estate agents list. All right, so the leading way that you can build an email list is actually developing an opt-in, a lead magnet, or a freebie. I believe that those 3 words are interchangeable, but the concept is that you’re giving away something completely free for someone else to provide your email.
Quite like reality, if a stranger rose to you and asked you for your email, or even your contact number, you most likely wouldn’t give it to them. Email marketing real estate agents list. Nonetheless, if that unfamiliar person increased to you and also claimed, “Hey, if you give me your email, I’ll give you a free gift,” you ‘d probably say yes.
So, maintain that in mind when you’re collecting e-mails. Email marketing real estate agents list. You intend to make sure that your offer, or your lead magnet, or your freebie, is juicy enough for them to wish to exchange e-mails with you. To aid you out a bit as well as provide you some inspiration, your opt-in or a lead magnet can be in the form of a PDF guide.
It could be in the form of free video training. Or, it can additionally be a free audio data. Despite what sort of format you desire your lead magnet to be in, you require to see to it that what you’re creating is actually what your audience desires.
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It requires to be a no brainer freebie that your audience will definitely want to download as well as will intend to get in exchange for offering you their email. Email marketing real estate agents list. Currently, once you’ve developed your freebie or your lead magnet, or your opt-in, or whatever you wish to call it, the following thing that you want to do is you intend to distribute your freebie.
Now, I’m mostly likely to use my channel as an example. On my end I have 4 lead magnets in my business up until now. Email marketing real estate agents list. I’ve got my Instagram guide, I’ve obtained my YouTube guide, I’ve got my startup guide, as well as I’ve also obtained my coffee chat guide.
And also every one of these giveaways live in my channel through my content. Let me explain. Now, in my business, I use YouTube as my major distribution platform in order to grow my email list. Email marketing real estate agents list. But for many individuals, it may be various.
To start with, let me just describe exactly how I do it, and afterwards I’ll also give you some alternative options, specifically if you aren’t on YouTube. Email marketing real estate agents list. Currently, for me, what you’ll see is that in many of my video clips I’ll actually be plugging a few of my giveaways if it’s pertinent.
For example, if you check out my most popular video on my channel, it’s everything about how to grow your Instagram account organically. Email marketing real estate agents list. And what you’ll discover in that video is I likewise claim, “If you similar to this video, ensure you download my Instagram guide, which has a lot more suggestions and methods on how you can grow on Instagram.
” This coincides thing with my YouTube guide. With my YouTube checklist for several of my video clips where I’m speaking about YouTube, I’m plugging my lead magnet. Email marketing real estate agents list. I’m claiming things like, “If you really similar to this video, make sure you download my YouTube optimization checklist in order to make certain that your bases are covered prior to you also upload your video.”
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The exact same point with the startup guide, and also the exact same thing with the coffee chat guide. Each freebie is linked to a certain video, or certain videos that tackle the same topic. Email marketing real estate agents list. And that’s going to guarantee that individuals that are viewing that video are going to be the most interested in that freebie.
And this type of goes back to my previous advice regarding seeing to it that your giveaways are definitely relevant to your audience. Email marketing real estate agents list. As an example, it does not make sense if I’m doing a video about Instagram, as well as unexpectedly I’m plugging a freebie concerning how to do a bronze smokey eye.
It simply doesn’t make good sense, which freebie will most likely not perform. Email marketing real estate agents list. That’s why the manner in which I’ve been able to successfully grow my email list enormously to over 15,000 people is because I’m very deliberate with where I put my lead magnets, and I make sure that individuals who are enjoying that video will really appreciate having that freebie.
Currently, if you aren’t a content developer on YouTube, do not fret. There are definitely various other manner ins which you can grow your email list. For example, you can run Facebook ads, you can put your freebie in a Facebook group.
You can also place your freebie just in your Facebook page, does not even have to be ads or groups. Email marketing real estate agents list. Another way is likewise placing it on your website, making it actually noticeable in the header section of your website, and even the footer section of your website.
And also lastly, you can also place it in the link in your bio section on Instagram. Email marketing real estate agents list. Currently, the following question that you probably have is, “Okay, great, Vanessa, I’ve developed my freebie, and I have an suggestion of where I want to distribute it.
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However exactly how do I in fact collect the email?” Currently, the first thing that you’ll absolutely need apart from the freebie itself is actually having a landing page. Email marketing real estate agents list. To create your landing page you can do it on WordPress, SquareSpace, or Wix.
Or you can actually utilize landing page software, such as LeadPages and also Unbounce to do that. If you intend to take it a step better, you can additionally use ClickFunnels, Kartra, or Kajabi in order to create this.
Now, I’m mostly likely to leave it up to you to do the research, but feel in one’s bones that you’re going to need to have a landing page in order to collect the actual emails. Email marketing real estate agents list. Because at the end of the day you’re not giving away your freebie for definitely free, you do need that person to fill out a form, put their name as well as their email in order for that to email right into your email marketing software to make sure that you’ve officially collected that email.
This brings me to my following step. Email marketing real estate agents list. And that is you need to have email marketing software. Currently, the most common email marketing software that a lot of people utilize, particularly beginners that get on a budget, is MailChimp.
But just know that there are various other great email marketing software platforms out there like Convert Kit, Drip, Aweber, Get Response, Active Campaign, ClickFunnels, Kajabi. Email marketing real estate agents list. There are numerous different items of software available, so once more I really trust you to do your due diligence to see to it that you’re purchasing the one that is ideal for you, and that will certainly fit your business goals the very best.
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Nevertheless, if you are thinking of building your business over time, you’re possibly going to require email software that permits you to do tagging as well as segmentation. Email marketing real estate agents list. Now, this is mostly likely to be a bonus step for individuals that are enjoying this that are a little more advanced, yet essentially what you need to understand with terrific email marketing is to make sure that your lists are definitely segmented, which people are tagged properly.
Currently, what this implies is that after you’ve got your freebie, you’ve got your landing page, and also you’ve got your email marketing software, as well as you’ve googled exactly how to actually put everything with each other since you’re going to require to google that and also see some tutorials.
Email marketing real estate agents list. You can just simply call it a day. But if you intend to take it a step additionally, what you wish to do is within the form that you place on your landing page, you wish to actually tag individuals whenever they download your freebie.
So, for example, whenever someone downloads my Instagram guide, they’re mostly likely to be tagged under Instagram. When someone downloads my freebie concerning startup expenses, they’re mostly likely to tag as startup cost.
When somebody downloads my freebie regarding YouTube optimization, they’re mostly likely to be tagged as YouTube optimization. Email marketing real estate agents list. Implying that within my list of 15,000 individuals, I recognize exactly that downloaded what, which is going to aid me with my email marketing efforts.
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Because, if you are simply collecting emails without tagging individuals, you are going to lose a great deal of visibility in terms of the passions of your audience. So, for example within my own list of 15,000 individuals, I recognize specifically that wants YouTube, versus that wants Instagram, based upon their download patterns, and also based on what giveaways they’ve downloaded and install.
This is mostly likely to aid my email marketing efforts whenever I sent an email. Email marketing real estate agents list. For example, to the people that have downloaded my YouTube checklist, in my coffee I’m going to say, “Hey, Paul, just how’s your YouTube Channel going? I hope it’s going well.”.
Versus the person who’s downloaded the Instagram guide, I’m going to state, “Hey, Jessica, exactly how’s your Instagram video game going? I wish it’s going well.” This is mostly likely to raise my open rates whenever I broadcast an email, because that person when they obtain the email, it seems as if it was absolutely tailored to them.
Email marketing real estate agents list. The amount of of you have actually overlooked emails that seem really common? Most likely every one of you, right? But when a company or when a company or when someone sends you an email and it really seems like it was implied for you, you are most likely to open it and click it.
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That’s why you absolutely wish to research this step as well as make sure that you are tagging individuals accordingly to ensure that you have more visibility on your email list, and so that you can personalize your approach whenever you broadcast emails, to ensure that you can raise your open rate.
Email marketing real estate agents list. As well as when you specify when you sell services or products, it’s also going to assist you with your conversion rates as well. Now, undoubtedly, this video isn’t indicated to overwhelm you, to make sure that’s why I’ve developed my own freebie, and my own lead magnet on just how you can build an email list detailed. Email marketing real estate agents list.